GlobalEmotionsForum was developed to enhance and further strengthen interaction about emotions as such, as well as in the context of marketing and branding in a wider sense.
Emotions are omnipresent and influence your life on a day to day basis. Nearly 80% of all decisions are totally based on emotions and the last remaining 80% are highly influenced by emotions. Hence, emotions are the parts in life that enrich our lives.
A life without emotions is like a life that has not been lived – it’s worth nothing.
As emotions are critical for thinking and acting, we want to make aware of this knowledge in the business world. Hence, our aim is to inform about the latest research on emotions as well as about related topics based on emotions in a wider sense for business. Furthermore, we want to strengthen the interdisciplinary exchange between various disciplines. That’s why we postulate:
Enhance emotional understanding.
Everybody who is involved with emotions professionally is encouraged to join and actively participate in the forum. We do not restrict access and are open for everybody, from physicians over artists to psychologist and marketers – everybody is welcome to participate and contribute interesting opinions and insights on emotions.